Don't let your recruitment drive melt away this summer


Today is the hottest day in the year, and July and August are going to be some of the hottest months on record. This trend is set to continue. Will this affect your hiring strategy during this period..?

The tubes, trains, buses are becoming unbearable for most of us during this time. What do your candidates think? Perhaps candidates are thinking of postponing their interview for a couple of weeks, the last thing they want to do is to turn up to an interview, feeling and looking sweaty in this heat and risk making a bad first impression. Factor in that most face to face interviews are out of hours, or candidates have to take time out of their working day to attend a face-face interview, then in this weather, its easy to see why some are postponing.

This results in your Talent team potentially loosing momentum with those candidates and the hiring process slows down, while they also run the risk of the candidates getting approached with other opportunities.

Many scheduled first round face-face interview are speculative to some extent. Candidates are invited in on the back of a well written polished CV. A CV can only tell part of the candidate story. It conveys nothing about cultural fit. A telephone option in this extreme weather is a better option, but again this only tells part of the story. The better option is to offer your applicants a stronger candidate experience. Allow them the option to take and record a video interview to your tailored questions. This is something that they can complete on their own time, it costs them nothing to record a video interview, and they get a strong employer branded experience of your organisation or agency. Likewise if they are successful after a video interview, and subsequently invited to the next stage in your process, then the chances are they will prepare that much harder, as they will know already that you have watched their video interview and assessed them with their answers to your set questions

On the flip side the benefits for the hiring manager include, the hiring process is kept on track; recruiters can make a validated judgment based upon the video interview. Recruiters can screen far more candidates and spend less time doing, it, thus saving time and money. Plus the video interview is stored; there is a record of that interview that they and their colleagues can refer back to, which helps make collaborative decisions. Ultimately your Talent team will only invest their time in strong candidates that are validated during the on demand video interview stage. Thus potentially improving the quality of your hires.

A successful on Demand Video interview is a great benefit for both the candidate and the hiring manager, its keep the interview process on track, both parties already have a lot of 'Buy In' with one another, as opposed to the standard speculative first round face-face, which is often bit of a blind date, as neither party knows what to expect.

Don't let your Hiring Strategy wilt and melt in the summer season. Click below to see some of the other benefits of a video interview.

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